Insights & Updates
Postal Code vs. Neighbourhood Targeting Explained
Confused about the difference between neighborhood mail and postal code targeting? We'll simplify the complexities and show you how to use each method effectively. Learn why targeting your customer's neighbors can be a game-changer for your marketing efforts, boosting...
Print Advertising vs. Digital Advertising: Finding the Right Balance
In an age dominated by technology, the debate between print and digital advertising continues to spark discussions among marketers. The truth is, neither medium holds the magic ticket to prosperity in 2024. Both have their strengths and weaknesses, and finding the...
Eco-Friendly Printing Paper: Making Sustainable Choices
If you are concerned about the usage of paper, its impact on the environment and what materials can or cannot be recycled, we have a considerable amount of information to discover regarding environmental initiatives in the paper industry. In 2022, the paper recycling...
Great Marketers Continue to use Commercial Print Services
Marketers continue to use commercial print services for several reasons, despite the digital advancements in advertising. Firstly, print materials, such as brochures, flyers, and catalogues and magazines, offer a tangible and tactile experience that digital media...
Advantages of Using a Print Solutions Company
When it comes to finding the right printing service, you'll want to work with someone who takes an equal amount of pride in their work. You'll want to find someone who listens to you and knows what it takes to print a successful document that will positively...
How to Create Neighbourhood Flyers
What is a neighbourhood flyer? A neighbourhood flyer is a type of direct mail marketing which geographically targets specific areas and allows companies to address unique demographics and culturally distinct audiences. Marketers can tailor their messages to resonate...
What Kind of Paper Is Used for Flyers?
Choosing the right type of paper for your direct mail or flyer printing project will be critical to its success. Beyond the messaging, the paper itself engages human tactile senses and can be the difference between your piece getting noticed or tossed in the trash....
Printing Folded Paper – Print Formats
Print Folding Techniques Print folding techniques allow you to create a variety of documents that go beyond a simple piece of paper. Folding adds a third dimension to your print material, making them more engaging and interesting to your customers. At Dollco, we offer...
How to Print a Booklet, Professionally
Anyone can create a booklet using Microsoft Word or any similar word processor. You don't need expensive software to make a small book for training, or an event, or for a personal project. If you are using Word, consider formatting your document using the page...
How NYLON’s Revival Signals New Opportunities for Magazine Printers
In a digital era where screens dominate our daily lives, the recent announcement of NYLON magazine's return to print is a bold reminder of the enduring allure of physical media. This revival by Bustle Digital Group (BDG) represents more than just a nostalgic nod to...